HUG stands for HubSpot User Group. It consists of HubSpot customers, non-customers, and inbound marketing professionals that meet in person to learn about inbound marketing best practices and the HubSpot software. Learn more
As you probably already know, marketing has changed because consumers have changed. Inbound Marketing is a methodology that seeks to turn strangers (online visitors) into customers and promoters of your business or organization.
Instead of the old outbound marketing methods of buying ads, buying email lists, and praying for leads, inbound marketing focuses on creating quality content that pulls people toward your company and product, where they naturally want to be. By aligning the content you publish with your customer’s interests, you naturally attract inbound traffic that you can then convert, close, and delight over time. (Source: HubSpot)
HubSpot is an inbound marketing automation software platform that helps companies attract visitors, convert leads, and close customers. The software includes all the tools a company needs to do inbound marketing, including the support of the experts who work at HubSpot. Learn more
Members expect to learn marketing tips, tools, and tricks to start, improve, or expand their inbound marketing efforts. The education itself can be led by the HUG leader, fellow members, or HubSpot employees, who often travel to HUG meetups to share tips and news to keep the group up to date.
Come for food, fellowship, and learning!
Anyone and everyone who is interested in learning tips and best practices about inbound marketing and the HubSpot software. You do not need to be a HubSpot customer to attend a HUG meetup.
No. HUG is completely FREE to everyone!
By signing up, you receive insight and information about HUG meetings, free resources, and updates from previous meetings.
If you're not sure about signing up yet, just show up to our next meeting! Come meet our group, stay for a meeting and see if HUG is right for you.